Hoyden About Town commented on my recent link to 50 things you should know about feeding babies that the article needed “Weissingerising”. I absolutely agree, but it occurred to me that many people won’t know what we’re going on about.
Dianne Weissinger wrote a powerful article about the way we talk about breastfeeding – instead of saying that breastfeeding is “ideal”, we should be saying that breastfeeding is “normal”. Why? Because none of us see ourselves as ideal parents. “Trying Hard” parents, “Good Enough” parents maybe, but ideal, perfect, these concepts are too hard for most parents in the day to day reality of parenting, especially in the early days.
Also, as with any health message, it is better to talk about the risks of not breastfeeding than the benefits of breastfeeding. Can you imagine how many ex-smokers would still be smoking if the anti smoking campaigns were built around warm fuzzy images of healthy lungs instead of scary images of dead and diseased ones?
And we all now how I feel about patronising mothers by not telling them the truth about the risks of formula feeding….